Re: For Monday


Jeremiah Foster <jeremiah.foster@...>
 



On Sat, Jul 18, 2015 at 4:59 PM, Joseph Potvin <jpotvin@...> wrote:
David,  I propose the following adjustments to your entry (shown here,
and also in the Etherpad)

SP5.5 Use of the OpenChain logo is limited to company level
designations intended for use in relation to organizations, not
products[NEEDS DISCUSSION...]

SP5.5.1 The OpenChain logo is not used until certification is met for
a given version of the specification

So companies going through certification can't use the logo or trademark? That seems a bit restrictive, especially during launch of the overall certification process when you really want to build brand awareness. Perhaps you have the Open Chain logo and you have a "Certified" logo for completing the ISO certification process.  

- e.g., "Company X is certified under OpenChain version 1.0"

SP5.5.2 The OpenChain logo is not used on in product marketing
communications packaging must be clearly associated with the
organization, not the product

I'm not sure this will work. What sort of sanctions do you propose might happen should one claim their "product" as "certified"? You'd have to have some kind of meaningful leverage.

Cheers,

Jeremiah 


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Jeremiah C. Foster
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